Lendys
Lendys: a website that reflects the firm's evolution
Lendys
Sectors
CSR & Consulting
Industry & Energy
Bank & Finance
Expertises
Sub-expertises
- User journeys
Team
Lendys: a website that reflects the firm's growth
Lendys, an independent consulting firm renowned for its expertise in banking and insurance, is accelerating its development and seeking to assert a new dimension: the emergence of a rapidly growing industry division. The challenge: to reflect this diversification and support a forward-looking brand dynamic.
The agency 148 Agence Collective supported Lendys in the complete overhaul of its website, with a clear objective: to build a modern, scalable, and high-performance platform capable of showcasing its expertise while offering an agile and sustainable technical foundation.
Clarifying positioning and promoting sectors
We worked with the Lendys teams to develop a clear and balanced expression of the three key areas: banking, insurance, and industry. Our priority was to give the industry sector the strategic position it now occupies, while preserving the firm's DNA and its commitment to operational rigor.
Designing a fluid and scalable architecture
The tree structure was redesigned to simplify navigation, reduce the number of pages, and promote a user experience tailored to a variety of audiences: prospects, consultants, partners, and candidates.
Thanks to a modular structure, content can be easily updated to keep pace with the firm's growth and new business needs.
Creating a consistent and effective digital experience
We have incorporated a sober and contemporary creative direction, faithful to the institutional codes of consulting while assuming a more modern signature. The hierarchy of content, the rhythm of the pages, and the choice of visuals reinforce the brand's credibility and sense of trust.
A private space has also been designed to centralize internal tools and streamline teams' access to their daily resources.
Preparing for the future with an agile technical foundation
To support the firm's ambition, we have built a flexible site capable of accommodating new features, including the evolution of candidate relations and future online service components. This foundation allows Lendys to move forward with confidence: the site becomes a lever for growth, not a technical constraint.
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Agence Collective brings together a wide range of talent capable of handling strategic and/or operational communication projects, whether targeted or multi-channel, short-term or long-term. Feel free to make an appointment with us to discuss your project and receive a quote!