Plastic Omnium wanted to create an internal initiative aimed at providing information relating to its 70th anniversary and its history. 148 Agency consequently created a teaser video to publicise the anniversary, along with a website in the form of an interactive timeline highlighting key dates in the brand’s history. The result was a product that underlined both the historical aspect of the brand and its taste for innovation.
The artistic directors at 148 always work in conjunction with the technical team, meaning that they produce illustrations that can be easily integrated to make the project run as smoothly as possible. The video, meanwhile, was designed in conjunction with the agency’s graphics and motion design teams, whilst the web design was developed in HTML format with Gulp. The developers used SASS in addition to CSS. Last but not least, the sliders were designed using iDangerous Swiper.